Marketing Executive

Marketing Executive

Overview: 

Our client is the multinational company in the personal care ingredient business provides to Fast Moving Consumer Goods and cosmetic business.

What we offer:

• A friendly working environment
• A very attractive benefits
• Independent working environment.

Key Responsibilities:  

• Lead and support marketing initiatives and consumer insights projects.
• Take ownership of conceptualizing, planning, and executing marketing campaigns that align with both external and internal customer needs, including the creation of standard category presentations.
• Conduct market analysis to identify product opportunities and emerging trends.
• Develop innovative marketing concepts to craft compelling and relevant fragrance narratives, grounded in brand, category, and consumer insights.
• Review syndicated reports to generate insightful category and trend presentations.
• Plan and implement branding initiatives for both internal and external audiences, covering packaging, event branding, corporate gifts, and marketing collateral for presentations.
• Establish, manage, and collaborate with vendors to execute marketing and corporate branding strategies effectively.
• Convert research insights into actionable marketing and development strategies for internal teams.
• Organize and coordinate marketing events, including seminars and workshops.
• Enhance sales pitches and refine the value proposition for all products.
• Conceptualize and develop fragrance storytelling ideas, contributing to the creation of olfactive pyramids.
• Support regional sales teams by facilitating knowledge-sharing across categories and preparing presentations and promotional materials for business development with target customers.
• Oversee knowledge management, ensuring updates on market samples and new product launches.
• Maintain a comprehensive marketing database, systematically organizing collected market samples within the region.
• Utilize and maximize opportunities within the digital landscape.

Key Requirements: 

• Bachelor’s degree / Diploma is required in Science, Marketing or a related field.
• Experience with 2-4 years marketing experience in the related field
• Passionate in cosmetic and personal care.